We’re Sally Europe, the biggest supplier in Europe for hair and beauty professionals. We bring together the following market-leading professional brands; Sally, Salon Services, Pro Duo, Salon Success and Sinelco and we operate across 7 European countries.
Our mission is to be the preferred partner for professionals across Europe, but we are not stopping there. We care about making a difference to our employees and customers and getting it right each time. Our people throughout have a forward-thinking ethos, teams are always striving to inspire others, and we continue to deliver new and innovative solutions that leave that lasting impression.
We are looking for a Content Creation Marketing Manager to join our team. This role will be based at our Head Office in Bracknell and offers hybrid working, with 3 days office based and 2 days from home.
About the role …
As a Content Creation Marketing Manager, you will be responsible for telling the many brand stories of Sally Europe in order to educate and engage with our various audiences across a breadth of media and content forms. You will have a genuine interest in lifestyle and beauty content with strong video content skills experience that will enable you to be a key contributor in our ideation and creative output
Key Responsibilities …
- Active participation in the creation and curation of content for various distribution approaches, inclusive of social media, websites, store marketing, google, blogs, events, videos, email campaigns, and presentations.
- Develop strong creative briefs that inspire our creative teams and stakeholders accurately and succinctly, capturing the purpose, audience, message whilst remaining ‘on brand’. Enabling the delivery of creative content campaigns, from concept to execution, designed to connect with our brand audiences, clearly communicating the value proposition of our products and services.
- Create, edit and manage the production of digital and print content that is consistent with the Sally Europe brand(s), style(s) and tone(s)
- Write original, engaging, SEO-optimized content for marketing initiatives, including company blogs, landing pages, email communications, digital offers, info graphics, quizzes, and print materials
- Works with the marketing channel owners to make sure that content created meets the needs of the channel and is consistent with the annual marketing calendar.
- Collaborate and manage relationships with freelancers, contractors and third party agencies to develop content and realise stakeholder requirements on time and in full.
About you....
- +5 years of marketing experience
- Content creation experience
- Video creation experience for social media formats
- excellent verbal communication and presentation skills
- CMS or DAM experience is desirable
- European marketing experience desirable, particularly in France
- Proven Experience in creating content (e.g. photo shoots and video) as well as managing agencies to support on content delivery
- Experience writing and tailoring content for a variety of customer segments, brands and audiences
- Great at building relationships both internally and externally
“At Sally, we find beauty in you. Finding beauty in diversity is in our DNA because our differences are what make us beautiful. Our diversity, inclusivity, and self-expression are what fuel our innovation and growth. In our company, we come together to create a culture for ONE & ALL.”
INDCORP
