Retail Store Marketing Lead

We’re Sally Europe, the biggest supplier in Europe for hair and beauty professionals. We bring together the following market-leading professional brands; Sally, Salon Services, Pro Duo, Salon Success and Sinelco and we operate across 7 European countries.

Our mission is to be the preferred partner for professionals across Europe, but we are not stopping there. We care about making a difference to our employees and customers and getting it right each time. Our people throughout have a forward-thinking ethos, teams are always striving to inspire others, and we continue to deliver new and innovative solutions that leave that lasting impression.

We are looking for a Store Marketing Lead to join the team at our Store Support Centre in Bracknell. We offer hybrid working, with 3 days per week in the office and 2 days based from home. 

About the role …

As Store Marketing Lead, you will own and define the in-store marketing principles as part of the overall customer journey, from which all in-store marketing is created. In-store marketing is delivered to our store estate across the UK, Ireland and Continental Europe and is delivered against our brand vision and purpose.

Key Responsibilities …

• Work collaboratively with the Store Format, VM and Marketing Manager & document the principles and keep updated regularly
• To own the development of all in-store permanent and semi-permanent POS across Sally Europe.
• Manage & deliver the Permanent POS required for new stores & relocations or re-furbs.
• Responsible for the POS library and warehousing contract, managing stock and costs. Work with the Campaign POS Co-ordinator on items that support the Campaign message to ensure spares in stock.
• Development of the brand messaging across the store formats & work collaboratively with the Store Format, VM & Store Manager 
• Ensure effective use of Store Marketing budget across Sally Europe
• Effectively manage budgets allocated for the role remit
• On budget reconciliation & forecasting

About you ...

• 7+ years of marketing experience 
• Minimum 3+ years in Retail marketing 
• In-store marketing experience 
• Creative in design work 
• Excellent communicator 
• Previous experience of writing marketing briefs desirable

“At Sally, we find beauty in you. Finding beauty in diversity is in our DNA because our differences are what make us beautiful. Our diversity, inclusivity, and self-expression are what fuel our innovation and growth. In our company, we come together to create a culture for ONE & ALL.”